Case Study
The Abandoned Cart Effect.
OlTask, a remote staffing company specializing in helping e-commerce businesses recover and convert abandoned cart through outbound calls approached us with the need for a complete website overhaul. The challenge? Capturing the quirky and professional co-owners while highlighting their unique service.
total investment
months of hard work
boost in customer acquisition
Company
OlTask is a remote staffing company that specializes in abandoned cart recovery outbound calls. Working with a wide range of e-commerce companies, they approached us with the mission to boost their online presence for growth.
Website
SERVICES
Done-for-you website, Content writing, SEO, Copywriting
Industry
Remote Staffing, Abandoned Cart Recovery
TECH STACK
Elementor, WordPress, Ahrefs, UberSuggest, SEMRush, Canva, Yoast
Project Overview
OlTask.com, a company specializing in providing remote staffing solutions, recognized the need to revamp their online presence to reflect their professional services adequately. The Continental was entrusted with the mission to overhaul their website and elevate their social media standing.
Challenges
The Continental was challenged to create a cohesive digital experience that would not only draw in more traffic but also establish OLTask.com as an authority in the remote staffing industry. This included designing a professional website and developing social media content that resonates with industry-specific audiences.
Strategy
The strategy involved two main components:
- Developing a “Done-For-You” website that would serve as a polished and professional online front for OLTask.com’s remote staffing services.
- Crafting compelling social media copy that would engage potential clients and industry professionals, thereby increasing reach and authority.
Execution
A $2,000 investment was strategically allocated to website redevelopment and social media content creation. The website was redesigned from the ground up to offer a more professional look and user-friendly experience. It was populated with content tailored to the remote staffing niche, incorporating SEO best practices to enhance search engine rankings.
On the social media front, The Continental’s team devised a copywriting plan that aligned with OLTask.com’s brand voice and marketing goals. Posts were designed to drive engagement, share industry insights, and showcase the value proposition of OLTask.com’s services.
Results
The investment bore fruit as OLTask.com saw a substantial increase in online reach. Their social media engagement rates climbed, reflecting a growing interest and interaction with their content.
The new website, equipped with targeted content, began to climb the ranks in search engine results, capturing valuable organic traffic and boosting the company’s industry authority.
Reflection
Post-redesign, OLTask.com’s professional image was enhanced, leading to increased trust and credibility in the remote staffing market.
Key performance indicators showed a positive trend, with web traffic and social media engagement rising steadily, indicative of a growing digital footprint.
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